local marketing

5 Steps to Guide Your Next Local Marketing Campaign (plus The $25k Makeover Contest)

Finding new customers is a huge task for any small business, but it’s especially difficult if you run a local business that requires local marketing to customers from a limited geographic area. This fact is well known and well cited – and it’s actually what motivated the $25,000 Marketing Makeover contest that we talked about […]

local search

Local Business Leads: Quality, Conversion and ROI – Interview with ReachLocal CEO Sharon Rowlands

I recently had the opportunity to sit down with Sharon Rowlands, CEO at ReachLocal, to discuss the importance of local marketing for small business, how to generate more local business leads and, more importantly convert those leads to actual sales. One of the factors we discussed is how to not only generate effective business leads, […]

gary v.

Gary Vaynerchuk’s 16 Tips For Your Success In Marketing, Social Media, Entrepreneurship and More

Gary Vaynerchuk (Gary V) was interviewed by Startup Grind and and shared a lot of great insights on topics that impact small businesses, like marketing, reaching customers and using social media. While we definitely don’t want to encourage you to BE Gary V, you have to be YOU, we know you can use his small business […]

efficiency

16 Tools to Help Make Your Team More Efficient

What office technology (hardware or software) have you recently adopted that is making your team more efficient? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. Github […]

pr success

Are Your Publicity Efforts Failing? 3 Surefire Ways to Find PR Success

The lines between advertising, marketing and public relations have always been a little blurred, with many firms providing a combination of two or more of the services. But the Internet has almost removed the lines completely, as advertisers reach out to customers on social media and press releases begin to make appearances in search engine […]

interns social media

Should You Let Interns Manage Your Social Media Accounts?

Do you let interns manage your social media? Why or why not?   The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start […]

Click to Call

Turn Prospects into Customers Fast by Using ‘Click-to-Call’ Tech Tool

Enticing a prospect to become a customer is a challenge that has plagued business leaders since we first recognized selling as the art it truly is.  With technology getting more sophisticated every day, you would think that converting that interested prospect over to your side would be easier than ever before.  Unfortunately, you are competing […]