marketing tips

Boost Your Bottom Line With These Two Essential Online Marketing Tips

Email marketing leader Constant Contact has recently released a list containing a set of insights and trends for small businesses for 2013. These trends revolve around the emergence of SoLoMo (the integration of social media, local merchants using location-aware technology, and mobile device usage), which allows merchants to tailor their marketing efforts – such as […]

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Retargeting Doesn’t Necessarily Imply Advertising: Four Ways to Retarget Without Paying For Ads

When you think of the term “retargeting,” you’re probably thinking of an article I wrote earlier on getting your customers back into your site through retargeted advertisements. This is not the only way to do it, though. There are many ways to make them think twice, or at least introduce themselves to your business, without […]

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Looking To Up Your Email Newsletter Marketing Campaign? Xydo Can Help!

I remember the days when you had to open up every single site in your bookmarks if you wanted to track news and new content. Then came the RSS and shortly after many social networks. Web 2.0  gave an opportunity for everyone to publish content, which gave readers more sources to read from than ever. […]

Constant Contact Makes Digital Marketing Easier for Small Biz

New Services Include Text-to-Join and Video Creation Small businesses and nonprofits now have another easy tool from Constant Contact,® Inc. for adding names to their email subscriber lists. Text-to-Join allows customers and prospects to sign up for subscriber lists right from their mobile phones, enabling small organizations to capture contact info when their customers or donors […]