Microsoft’s Evolution: 7 Things I Learned From Touring Microsoft’s Redmond Offices

Recently I and other “small business influencers” were invited to tour Microsoft‘s Redmond campus and be briefed by executives responsible for Microsoft’s marketing into the small business market. We also met with executives from Microsoft’s OEM Partner team (ensuring Microsoft Windows works well with HP, Lenovo, Dell, ASUS, etc), Microsoft Retail, Microsoft Research and  Office 2016 and Office 365. A PC In […]

ECommerce Businesses Are Going Mobile-Friendly to Cater to ‘Flex Shoppers’

Technology today has made shopping for consumers nearly effortless. You can be sitting in your home, watching television and buy virtually anything with a simple click of a button.  As it continues to get easier for customers to make purchases on-the-go, at work or in the luxury of their own home, brick and mortar businesses […]


Local Retail Businesses Must Be Listed In Online Local Directories. GoDaddy’s New Service Makes It Easy.

Local businesses surely must marketing in their local neighborhoods to get local customers. This local marketing includes local radio advertising, mailing flyers, handing out postcards, store signage and more. It also must include a strategy to ensure your local business is listed in the dozens of online directories where millions of local businesses are looked […]

7 Things Your Business Can Do To Boost Sales Next Holiday Season (This Year, You’re Probably Too Late)

If you are NOT ready to BOOST sales this Holiday season, using online marketing strategies and tools, you’re probably too late. Preparation to BOOST holiday sales starts MONTHS before the Holiday season. Why? You need to get inside of the minds of your CURRENT customers and POTENTIAL customers so they can consider buying from you […]