holiday marketing

10 Ways to Drive Holiday Sales on Pinterest

Stand out from the competition and reach holiday shoppers that are already looking for brands like yours. We’re still at least two months away from peak holiday season—when retailers start blasting their holiday playlists and offering their steepest deals of the year. But on Pinterest, holiday shopping has already begun! That’s right: Christmas-related searches and saves […]

Paychex Survey Says Entrepreneurs Optimistic About Business Outlook, Ability to Find New Customers

Are you wondering whether now is the right time to start a business? Are customers out there? Is the economy optimistic or pessimistic? According to Paychex and their first ever Business Sentiment Report, the outlook for businesses is more positive than negative. Paychex regularly conducts polls to analyze the business climate. Their most recent poll […]

Using AI to Improve Your Sales – Chrous.AI founder talks with Ramon Ray

Analyzing data received through communication, whether with customers or investors, is key to the growth of your small business. Many companies have adapted CRM(customer relationship management) which uses data analysis about customers’ history with a company to improve business relationships with customers. One vital part of CRM is taking notes when placing calls with clients. […]

12 Negotiation Tactics That Actually Work

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.   1. Be Honest and Don’t Oversell  Make sure to be honest and don’t promise the world. When you […]

Smart Hustle Recap: Join the Small Business Revolution, Reach Your Customers & More

Smart Hustle Recap: Join the Small Business Revolution, Reach Your Customers & More

Small businesses today are supported more than ever before. From small biz-focused government grants and programs to events (such as the upcoming Small Business Saturday) that encourage people to shop small, it’s good to know that today’s small business owners have many cheerleaders in their corner. In today’s Smart Hustle Recap, we tell you about […]

Smart Hustle Recap: Increase Your Likability, E-commerce Tools, and More!

Smart Hustle Recap: Increase Your Likability, E-commerce Tools, and More!

Dave Kerpen is the expert of likability. CEO of the appropriately named Likeable Local, he has written several bestselling books on the art of becoming more likable, including how likeability improves your power, influence, and business success. Since people buy from those whom they know, like and trust, a simple lesson on likability can help […]

Smart Hustle Recap: Winning New Business, Facebook Live & IT Security

Smart Hustle Recap: Winning New Business, Facebook Live & IT Security

It happens to many small businesses: you start out strong, generating a buzz that draws in customers and grows sales. Then time passes, and you realize you have not been winning any new business lately. While there is much to be said for keeping your existing customers happy and loyal, the only way you can […]