Ramon RayEvery business needs CUSTOMERS. You can use word of mouth, pay for advertising or just sit in your rocking chair and wait for customers to stop by – digitally or right in your physical front door.

Another way to get noticed is to have the media write about you. I’m a journalist and have written about hundreds (maybe thousands) of companies. But I’m also a small business owner want to get covered by “the media” as well – be that a newspaper quote, interviewed on the radio or asked to contribute to a TV segment.

Here’s my presentation that I’ve given many times, but always fresh and new, on this topic.