I’m often asked, when I present on social media – how business owners can separate their business and their personal lives. How they can shared pictures of their grandkids on Facebook and share pictures of a raucous  weekend party – while trying to build the brand for their accounting firm or landscaping business.

My answer is always the same – you can’t.

Your business life and your personal life – on the Internet – especially social networks – should be one and the same.

The NY Times writes how a Politwoops has a feature to “undelete” Twitter messages of politicians.

Today its politicians – tomorrow – it’ll be everyone.

I’ve told you once and I’ll tell you again – post on social media as if the world and your best client are watching. They are.