We all know that social content marketing is important. We all know it helps BUILD BRANDS and ENGAGEMENT. But as Facebook continues to evolve, Facebook is getting MUCH, MUCH better at helping businesses generate leads. When you build a lead you’re able to generate a sale from those leads.
All small business owners MUST learn Facebook and consider HIRING Facebook marketing experts to help them use it more.
Facebook recently announced a new upgrade to their advertising platform – lead ads. Check it out here.
Here’s a snippet about it here:
Whether businesses want to encourage people to sign up for their newsletter, an offer, an event or more information about their product, lead ads simplify the mobile signup process, helping businesses hear from people interested in their business.When someone clicks on your lead ad, a form opens with the person’s contact information automatically populated, based on the information they share with Facebook, like their name and email address. Automatically populating the contact information that people share with Facebook makes filling in the form as fast as two taps: one click on the ad to open the form and another to submit the autofilled form. Like all of our ad types, lead ads were built with privacy in mind. People can edit their contact information before submitting the form, and this information isn’t sent to the business until a person clicks “submit.”