Soft Selling: What is it and How to Implement It into Your Sales Strategy
What is “Soft Selling?” Simply put it is the alternative and considerable opposite of the hard...
Tech Insights
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Small Business
Marketing
Tips for Content Marketing in 2022 (and Beyond!)
In 2022, content marketing is the easiest way to generate an effective long-term advertising boost...
How to Advertise Your Fashion Business in the Right Way
When it comes to fashion businesses, the competition is fierce nowadays. To stand out from the...
How to Implement the Framing Effect in Marketing Campaigns
The idea behind the framing effect is that how something is presented to the audience affects...
Security
Tech Resources for Business Success: How to Get Started
Are you a freelancer, solopreneur, or small business owner? If so, you are likely always on the...
What Every Small Business Needs to Know about Cyber Insurance
Small business. Big cybersecurity risks. We’re continuing to see cyber threats impacting growing...
Linking Strong Cybersecurity to the Growth and Survival of SMBs
When it comes to protecting small businesses from cyberattacks, there is a constant balance...
Debit Card: Why Your Business Needs to Go Virtual
Today’s world is increasingly becoming digital in every aspect. This includes the payment of goods...
Office Productivity
Low Morale? How to Motivate Your Sales Team
Are you having trouble with your sales team? Are they lacking that “it” factor that propelled them...
How Use Mail Merge in Word
Have you recently been looking to save time on letter labeling? Looking to potentially print those...
The Tool That Will Help Scale Your Freelance Business
Freelance business owners walk a lonely, often rocky road. An independent survey of freelancers...
A SmallBizTechnology Interview with Jotform and Steve Hartert
Q: First, can you tell us a bit about Jotform and its mission? People use Jotform every day,...
Finance
Hiring a CFO: Best Practices for Making a Good Hiring Decision
There comes a point where any company worth its salt needs to address its financial leadership....
Strategies for Paying off Student Loans: Best Advice
Student loans. The daunting endgame of college. “You have to spend money to make money.” Yeah, but...
Credit Card Chargebacks: What Most Do Not Know
Credit Cards: The Giving Tree. The Iron Bank of Brazzos. Pooh Bear’s “Hunny” Supply. Okay, that...
How to Hire Remotely: 5 Tips
In a global market where flexibility and agility are key, and particularly in sectors where there...
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Low Morale? How to Motivate Your Sales Team
Are you having trouble with your sales team? Are they lacking that “it” factor that propelled them...
