Author Archives: Marissa Allen

Marissa Allen joined Wpromote in 2008 to bring her expertise as an Ecommerce and paid media guru to the table and challenge Wpromote clients to succeed. After spending several years on accelerated account development, Marissa stepped up to establish Wpromote’s Strategy team, where she drives omni-channel strategic growth through a strong belief in the full funnel approach. As a business and relationship activator, Marissa loves cultivating lifelong client relationships and building brand advocacy as an outsourced CMO and C-suite consultant for clients like Z Gallerie and PAPYRUS.

Dominating Google AdWords: The 7 Key Fundamentals

You might think you know your way around Google AdWords, but do you really? Even the most expert marketers can overlook aspects of AdWords that they should be investing time and attention into. You could let your campaigns plateau, or you could outpace the competition ten to one by ensuring you have the seven key […]