Zuckerberg Challenges Apple’s Pricing, Pushes Meta’s Value

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"Zuckerberg's Apple Challenge"

Meta’s CEO, Mark Zuckerberg, recently critiqued Apple’s latest product and its hefty $3,500 price tag. Zuckerberg contrasted it with Meta’s Quest 3 device, priced at a more accessible $500. He pointed out that Meta’s product offers premium features and functionality, making it more value-for-money compared to Apple’s device.

The ongoing feud between the two tech giants has caught the attention of industry experts. Analyst Benedict Evans predicts that Meta could challenge Apple’s successes within the next 3-5 years. Meanwhile, Meta’s VR engineers question the value of Apple’s device, disputing claims of it being on par with the Quest.

Zuckerberg highlighted the versatility of the Quest, showcasing its utility beyond gaming. Quest apps like Horizon, VR Chat, and Rec Room serve as evidence of the product’s social functionalities. He argued that the Quest’s comfortable design, sharp user experience, and extensive content library make it a superior option despite being seven times cheaper than Apple’s product.

He also emphasised the issues with Apple’s device – motion blur, weight limitations, lack of precision inputs – and dismissed Apple’s boasted superior resolution as unnecessary given these drawbacks.

The two devices differ significantly when compared technically. For instance, while Apple’s product has 4K microLED displays, the Quest 3 has dual 2K LCD panels. The Quest also weighs less and offers longer battery life than Apple’s device. While Apple’s product impresses in the sound department, the Quest 3 delivers a wider field of view and allows passthrough, enhancing user safety and environment awareness.

An intensifying rivalry prevails between Meta and Apple. Some argue it’s too early to dismiss Meta, despite Apple’s software platform prowess. Yet, these factors could also challenge Meta, a relatively new entry in the tech sector.

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