11 Ways to Stay Up-to-Date on Social Media Platform Changes

As social media companies continuously roll out new rules and updates to their advertising platforms, what’s your top tip for keeping up with these changes? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. 1. Google Alerts Our social media team has certain keywords that […]

UPS Is Using Predictive Analytics. Here’s What Your Business Should Do Says Ramon Ray

The Wall Street Journal reports that UPS is using predictive analytics to “gather and consolidate data from various applications within the company’s logistics network to better predict package flow, volume and delivery status, says Juan Perez, chief information and engineering officer.” According to Webopedia, predictive analytics, is  “the practice of extracting information from existing data sets […]

14 Cost-Effective Ways to Engage Facebook Followers

With new capabilities and creative ways to reach your audience, increasing your social media engagement doesn’t have to rely on the dollars you spend on sponsored posts. What’s one cost-effective way you have been able to increase your audience’s engagement on Facebook? These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of […]

6 Best Practices to Get Your Finances on Track

Most business owners didn’t start their business because they loved the idea of managing cash flow – they had an idea, vision and passion that propelled them forward. That is why keeping track of finances tends to be one of the biggest challenges for small business owners. The most important step for managing your money […]