Zoho Corporation: An Interview with Emily Sloan-Pace

How Can You Make Your Brand Relevant? Insights from Zoho Exec.

Ramon got the opportunity to sit down with Emily Sloan-Pace of Zoho Corporation to talk about what Zoho aims to do for small businesses. Emily explains the importance of email marketing and auto responders and gives insight into what it takes to make your brand relevant, recognizable, and unique to best serve your company and […]

Branding Your Business On a Budget

Every business needs to have an identity, so that customers know and remember what the business is about. The process of creating and communicating this identity is called branding, and it’s key in ensuring a company’s success. Branding your small business is all about creating a recognizable look, and a memorable one, that your customers […]

Smart Hustle Recap: Security Threats, Branding, and More!

Smart Hustle Recap: Security Threats, Branding, and More!

A few months ago Symantec released its 2016 Internet Security Threat Report, and the results were quite an eye opener for small business owners. Analyzing data over the years, they found a steady increase in security threats targeting businesses with less than 250 employees. In fact, in 2011, only 11 percent of all spear-phishing attacks […]

Smart Hustle Recap: Entrepreneur Advice to Grow Your Small Business

Smart Hustle Recap: Developing the Right Pricing Strategy, Using Color in Your Branding, & More

The Smart Hustle Recap took a break last week as the team celebrated Memorial Day with friends and family. We hope you also enjoyed the unofficial ‘kickoff to summer’ with your loved ones! Now it’s back to work, and we have a lot to share with you from the past couple weeks. The stories featured […]

From Idea to Profits: Founder of UGG Boots Shares Story of Success [Video]

From going door to door to every surf shop in California, to exceeding over $1 billion dollars a year in sales, Brian Smith, Founder of UGG Boots is a prime example of how, with a little determination and persistence, you can turn an idea into profit. Brian shared this his story of success at the 2014 Small Business Summit in NYC. […]