For the entire business realm, technology has become a rather indispensable part. When compared to the age-old commercial system, online marketing has become way more popular. We are sure by now that we are living in an era of unprecedented technological growth. For a business owner, it is indeed intimidating to keep up with the rapid advances in the field of science and technology. Before setting up a business, the would-be entrepreneur knows a few areas where he should invest in, like marketing, human resource, insurance coverage (sometimes tpd insurance) and several other aspects.
But with changing times, they also have to include few technological investments into their list. Unless and until a business owner can embrace technology, he will never be able to set ahead of his competitors. So what are technological solutions that a business owner should invest in? Here are few that you should take into account.
#1: Internal platform for chat
Did you know that in an age where the whole world is connected through chat apps, there are still several companies which still depend on email for communications within the company? It has been found out that by using HipChat or Skype as an internal platform for communication, the accountability and speed of the employees could also be enhanced. The employees also get a better chance to bond with each other in a better manner.
#2: Tool for managing passwords
Being a business owner, you will have several access to multiple accounts, whether email or social media or in any other account. Since all the accounts are password protected, you can use a tool for managing online passwords and all other credentials. LastPass is one such tool which can allow the company to centralize all vital data and work in an efficient manner.
#3: Project management software
The team of each entrepreneur should comprise of user-friendly, flexible yet powerful project management software based on cloud. With such a software, you could nurture and preserve the ideas while offering a platform for perfect collaboration. You can initiate discussion threads around worthy ideas and whenever an idea matures to an extent where it becomes a project, you can start adding resources to it and creating a timeline for the project.
#4: Video equipments
In today’s digital marketplace, video has become one of those increasingly important marketing assets which an entrepreneur should definitely invest in. Instead of hiring costly videographers and paying them, you can choose to empower your team to design good quality video content by giving them portable video equipment. With just very little investment, you would notice a difference in the video quality that is made with a high quality camera instead of a webcam.
#5: Stress management technology
It is yet to be scientifically proved that negative ions reduce stress but one thing which is well-proven is the positive results of yoga. How about sending an app gift card to the employees like Pocket Yoga in order to unwind and rejuvenate themselves at the office is one of the best high-tech ways of making employees take care of their health. This will not only promote health awareness but will also reduce the number of sick leaves of the employees. Doesn’t that seem to be a good idea?
Well, now that you have a clear list of the technological investments that you should make, ask yourself how many you have invested in? If you haven’t invested in any of them, make sure you do so. Just try your best to invest in the things of premium quality so that there are reduced glitches and errors.
This post published in partnership with iSelect.com
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