Author Archives: Ramon Ray

Ramon Ray, founder Smallbiztechnology.com and Smart Hustle Magazine Full bio at http://www.ramonray.com . Check him out on Google Plus, Twitter or Facebook

Facebook’s Tools for Mentorship, Hiring and Education

A lot of things are important to the success of business owners and professionals overall. This week, Facebook highlighted three relatively new service offerings in the areas of mentorship, hiring, and education. Facebook Group Mentorship Support Over 200 million people are in Facebook Groups, that’s a lot of discussion going on. In fact, I have […]

My Experience at a Facebook Community Boost Event

Facebook and Google are the giants of online advertising for small businesses. Recently I attended a Facebook Community Boost event and joined hundreds of business owners in a small town in New Jersey to learn about how to use Facebook. Facebook Community Boost is an initiative of Facebook to educate 1 million businesses in how […]

Actress and Entrepreneur Nikki Reed Shares Her Insights on Sustainability, Tech, and Design

I recently attended the Fast Company Innovation Festival, sponsored by Dell and other amazing companies. One of the panels I attended, in partnership with Dell, featured Nikki Reed, a former actress and founder of Bayou with Love, a fashion brand with a focus on sustainable development. Also, on the panel was Senthil Balasubramanian of Sistine […]

Audience Engagement: 10 Ways to Connect with Every Audience

Have you ever been to a conference, presentation, or meeting where you zoned out after the first 30 seconds? I think we all have. The topic is interesting, but the execution of the material is mind-numbingly boring. If you want the people in the room to buy-in to your idea, purchase your product, or even […]

How to Leverage Technology for Growth with Torani’s Head of IT

Sylvie Mwila Jonath, Head of IT for Torani, gives us “a taste” of what it looks like when a business grows and how important it is to leverage technology to grow. Torani, known nationwide for making delicious flavored syrups, was founded in 1925 and is a third generation, family-owned business. Sylvie shared with us that […]

SMB Essentials- “A New Best Friend for Small Business”

Ramon Ray, editor, SmallBizTechnology.com spoke with Meredith Schmidt, EVP & GM Salesforce Essentials and Small Business Solutions (SMB) at Salesforce. They discussed SMB Essentials and why its a powerful CRM solution specially designed for business. Why is SMB Important to Salesforce? While you may have thought Salesforce was only for big enterprises, the company’s leadership […]

FileMaker – Powerful Database That’s Evolved For Today’s Growing Businesses

What seems like many years ago, a consultant at the United Nations, where I used to work, introduced me to FileMaker. Up until a few weeks ago, I thought FileMaker was an “old database” as that was my only recollection of FileMaker. However, over an hours discussion with  Andrew LeCates, Director of Platform Evangelism at […]

Why I Hired a Sales Coach & Why You Should, Too

Sales isn’t easy and it isn’t hard to find yourself questioning how to meet sales goals, and how to get sales through the roof. More than anything, it’s easy to feel alone and wondering where to go next. There’s no shame in getting a sales coach, whether you’re a beginner or a highly qualified expert. […]

The Advantages of Opening a Merchant Account. A Global Perspective.

A merchant account represents a payment option that is set up by a business through a local bank. The merchant account allows the payment through debit and credit cards, local and international; this offers the company the opportunity of concluding more transactions, as it widens its payment options. The merchant account can be used by […]

Talk Triggers. Get New Customers with Word of Mouth Marketing? New Book by Jay Baer and Daniel Lemin

I’ve been to the Double Tree Hotel many times, and Jay Baer and Daniel Lemin remind me, in their new book about the Double Tree’s warm chocolate chip cookies. Why? The cookies are a “talk trigger” – customers talk about the cookies and think of the hotel chain. Or Cheescake Factory – the HUGE menu and great […]