Author Archives: Ramon Ray

Ramon Ray, Marketing & Technology Evangelist, & Infusionsoft. Full bio at . Check him out on Google Plus, Twitter or Facebook

Hackers Use Simple Tactics To Break Security: Small Biz Can Learn from Biz Biz

Banks and large companies use a global network, SWIFT, to transfer money around the world. Of late, hackers have illegally transferred money. How they did it? By attacking weak links in the network – like individual bank computers that were compromised years ago and left unprotected. Or as the WSJ reports, “Other attempts to probe […]

Mobile Apps Join the Desktop Experience: Confusion, Clutter or Benefits?

We’re used to having apps and software for desktop computers and then millions of options, apps, for our phones. However, there’s a push by Microsoft and Google to bring mobile apps to a desktop environment. The WSJ reports, “On Thursday, Google, a unit of Alphabet Inc., said the Google Play app store will soon be […]

Danger of Relying On Social Followers: When Social Algorithms Change, You Lose.

Absolutely, social media is on FIRE and “everyone” is using Facebook, Snapchat, Instragram, Twitter or some other social network. For sure, EVERY business must be using social media. However, it’s also important to build your own list of email addresses and other contact information (cell, physical mailing address) so you have direct contact with your […]

Tips to Help Your Business Build a Winning Ecommerce Store

Whether you’re starting up a new business or own an existing brick-and-mortar location, you’ve likely considered setting up an online store to reach a wide customer base. If you’re considering selling products or services online, there are two things you should know: There has never been a better time for e-commerce. It has never been […]

Brother Adds 2 Years of Ink “INKvestment” To New Printer Line

Last week I was printing lots of documents. One of the pages came out white with faint lines across it. YEP – my inkjet printer ran out of ink. I ordered more ink but wish I had ink readily available. Brother released a new line of printers to help solve this problem. While it’s getting […]

Build A Tribe And Sales Will Follow. Learning From “Humans of New York” Photog

Humans of New York photographer Brandon Stanton is using his viral fundraising prowess to help pediatric cancer patients at Memorial Sloan Kettering Cancer Center, reports Crains NY. Sure, with 17.6 million Facebook users and 5.3 million Instagram followers it’s pretty “easy” to raise millions for a cause. But there’s a lesson here for ALL of us […]

Why Your Business Gets Hacked? 3 Tips To Help Be More Secure.

Security is so important for businesses – especially small businesses. While you don’t need to be an “expert” on security you do need to ensure your business is PROTECTED from hackers, malware and all other digital threats to your business. In partnership with Bitdefender, there’s a few things EVERY business owner can and must do […]

Accelerate Your Business Recap: It’s Time to Upgrade Your Aging Devices!

Recently, I had the honor of speaking at the Accelerate Your Business symposium, presented by Microsoft, Dell and Intel and taking place in Denver on May 4. Couldn’t attend? I realize that there are SmallBizTechnology readers located all over the country (and the world!), so I wanted to share a recap of the event and […]

Mobile Payments vs Card and Chip Payments – Mobile Is Winning

  Last October there was a rush by many retailers and vendors to upgrade their technology to be EMV compatible. The upgrade was justifiable as credit card companies would penalize retailers who did not (or have not) upgraded. However, we’re quickly moving into a new phase – this phase is the speedy growth of more […]

You Are the Secret to Good Security: Be Educated.

There are so many things you can do to have better security. Hire a security expert to better configure your network, ensure you have the right software installed on your computers (and mobile devices) to scan for viruses and block malware. But one of the BEST, cheapest, and easiest things you can do is to ensure […]