Archive by category Sales

Five Sneaky Ways to Measure Demand for Your Product or Service

Five Sneaky Ways to Measure Demand for Your Product or Service

Multi-national corporations spend millions of dollars developing products and market testing them before they move to a full-scale launch. Huge retailers and restaurant chains will study traffic patterns and demographics on a scale that puts political pollsters to shame. I’ve always been envious of these types of research. It seemed to me that market research [...]

11 Ways You Can Improve Your Checkout Process and Increase Sales

11 Ways You Can Improve Your Checkout Process and Increase Sales

What is one thing I can add to my online purchasing/checkout process that will increase sales? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. Use an [...]

9 Great Pieces of Call-Tracking Software for Entrepreneurs

9 Great Pieces of Call-Tracking Software for Entrepreneurs

What is your favorite call-tracking software and why? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. TalkDesk I’m a big fan of TalkDesk simply because they lead the way on [...]

The 10 Best Invoicing Apps for Service-Based Businesses

The 10 Best Invoicing Apps for Service-Based Businesses

Name your favorite invoicing app or software for service-based businesses (please include a link) and explain why. The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. Plasso [...]

Chocolate, Growth and Publicity: A Sweet Story of Success [Video]

Chocolate, Growth and Publicity: A Sweet Story of Success [Video]

At the 2014 Small Business Summit, Sarah Endline, CEO of sweetriot, makers of  natural, healthy, yummy chocolate treats and snacks created in a socially responsible way, shares how her small town upbringing influenced her entrepreneurial journey.  Starting with the vision for her business and then working her way through discovering her delicious, guilt free chocolate, Sarah shares [...]

From Idea to Profits: Founder of UGG Boots Shares Story of Success [Video]

From Idea to Profits: Founder of UGG Boots Shares Story of Success [Video]

From going door to door to every surf shop in California, to exceeding over $1 billion dollars a year in sales, Brian Smith, Founder of UGG Boots is a prime example of how, with a little determination and persistence, you can turn an idea into profit. Brian shared this his story of success at the 2014 Small Business Summit in NYC. [...]

Amazon Heats Up the Competition with New One-Hour Delivery Service: Prime Now

Amazon Heats Up the Competition with New One-Hour Delivery Service: Prime Now

The convenience of online shopping has created a whole new level of competition for not only online retailers but local retailers as well.  The luxury of shopping in your pajamas from home has made online shopping the more convenient choice however, it has not been able to trump the advantage of immediacy that offline retailers provide. Amazon, however [...]

Why Customer Education Beats Sales in a Mobile, Local and Distracted World

Why Customer Education Beats Sales in a Mobile, Local and Distracted World

As we all know, social media has become a core part of most businesses when it comes to marketing and engaging with customers.  Some companies use Facebook, others use Twitter, some use every social media platform that there is out there, but how do you know which ones are effective for your business? At the [...]